Prognostication for 2015
12/16/2014 1:36:21 PM
We decided to pretend that we can predict the future of B2B marketing. So here’s my daring prognostication for the upcoming new year. The idea of Lean Marketing will start to play a larger role in B2B marketing communications efforts … Continue reading
My, How Things Have Changed!
12/4/2014 1:52:58 PM
Technology has changed marketing as well as how we live our lives forever. And I suppose, five years from now some of the new things we take for granted will be passé. The list below links technology tools and related … Continue reading
11/17/2014 3:40:34 PM
Ian Maclaren once said, “Be kind, for everyone you meet is fighting a hard battle.” Over one hundred years later, Harvard Business Review published a whitepaper that could conceivably change the saying to, “Be kind, for the alternative will cost … Continue reading